by Michael Willard | Apr 16, 2018 | Business, Packaging Knowledge
Let’s paint a picture of a company that has a new product coming to market: Research, design and development of the product is almost complete, ensuring the product is what the end user needs. Packaging and logistic services now become the main focus. There still...
by Michael Willard | Mar 15, 2018 | Business
Many companies have flourished while others have fizzled due to plethora of reasons. Throughout Pack Protocols LLC endeavors we have come across one common theme where company’s products either thrive or perish. It is related to research and development. In most...
by Michael Willard | Feb 15, 2018 | Business
In the past decade there has been a dramatic shift in the types of workers companies hire to complete projects. For the past fifty to sixty years, the majority type of work was typically direct hire workers. As legal policies and business practices have evolved, so...
by Michael Willard | Jan 4, 2018 | Packaging Knowledge
As we start a new calendar year, companies begin to roll out new initiatives and policies. Based on prior experience, a lot of meetings are scheduled in the first few months of the new year to map out what projects are going to be tackled. Packaging always comes into...
by Michael Willard | Jun 4, 2017 | Packaging Busts
This edition of Packaging Busts is a bit different as we go beyond the obvious packaging missteps and delve into a common error: Usability. The issue of usability can be caused in the packaging development world in several formats ranging from creating original...